Purple Felt Flower Hair Cli...
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My sewing journey began long before I ever thought of it as a brand or a profession.
As a child, I would watch my grandmother and mother create things with their hands — sewing, embroidery, knitting. It always felt like a kind of magic to me… how a piece of fabric and a thread could turn into something real and beautiful.
That’s why, at school, I chose to study sewing, and I quickly realised this was my path. Even though my parents hoped I would choose something different, I followed my own direction. From the age of 15, sewing has been a constant part of my life.
Over the years, I trained in different areas — from light clothing to outerwear, from pattern cutting to garment construction. For around 25 years now, I’ve been working with fabrics and creating all kinds of pieces — from swimwear and hats to coats, and even sometimes shoes for collections.
But everything shifted when I became a mother.
A new world opened up to me — a world of children’s imagination, creativity and storytelling. Together with my children, we began creating themed costumes for different occasions, each one born from their own ideas and imagination.
What inspires me most is the way my children see the world. They always have very vivid images in their minds, and they want to bring them to life. And I become the person who helps make that happen.
This is how my work naturally expanded — into toys, hair accessories, and bookmarks as well.
For a long time, I didn’t think much of it. It was simply a warm way of spending time with my three daughters. But over time, I realised this is exactly where my heart is, and where I want to grow.
Today, I create with joy and care, and I love being able to express my creativity and experience through every piece I make.
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